Several of our client hotels have large auditoriums. The newer ones are decked out with the latest in Digital technology, good enough to match any local cinema. These spaces are fantastic for corporate presentations, product launches, and other such corporate events. But what to do with these spaces during the weekend? During the World Cup we have seen several of these properties utilise the space for big screenings of the matches - but what to do when the World Cup is finished, and you have a lot of weekend availability for your Auditorium?
One example that we have seen recently is from The MayFair Hotel in London. Once a month they do a great deal which gives a lunch or brunch which includes a ticket to a film screening. Link here for the film deal, and here for the schedule. Not only is this a good way of adding value to your auditorium, it is a nice way of pushing some extra revenue through your F&B departments.
What about your auditorium? Have you found a good way to drive business into these different, but diverse meeting spaces? comment below!
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