A little while back I posted a blog about Hotel chain websites, and how they can be useless when it comes to properly explaining the conference and banqueting aspects of a hotel or property. You can see the blogpost here.
Then last Friday, I received a lovely e-mail from one of our participating chain hotels. The hotel itself shall remain anonymous, but it is safe to say that the chain head office was questioning their need for an additional website to the poor cookie cutter version that appears on their brand’s site.
To quote directly:
“Of course it goes without saying that I was able to argue that the site had paid for itself inside its lifetime and had generated in excess of £x.xm worth of enquiries in it's first 12 months. However, even in the face of such weighty empirical evidence it seems to have been your humble blog that has finally beaten them into retreat so for that I'm eternally grateful!”
This is great news for the participating hotel – they get to keep their bespoke website (which is most definitely designed to sell conference, and works very well indeed), and our blog post is vindicated!
Got any success stories to share from your own website? Or are you wrangling with head office over how best to present your meetings and event offering? Comment below!
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